Mobile Friendly Websites - Your Online Presence
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MOBILE FRIENDLY WEBSITES

WHY IS IT IMPORTANT TO HAVE A MOBILE FRIENDLY WEBSITE?

There are a few reasons as to why it is vital to have a responsive website but you might be asking yourself what does it mean to be responsive? A responsive website is a website that changes screen sizes across all devices – for example, the display of the website will respond to different screen sizes such as mobile, tablet and desktop.

However, there is more to being mobile friendly than just the aesthetic aspect. According to Ofcom – Smartphones overtake laptops when searching the web and we are spending two hours online on our smartphones every day; twice as long as laptops and PCs. So as you can see there are a couple of fundamental reasons to ensure you have a mobile responsive website.

Does your current online presence give the impression you want to give to potential customers?

Do you want your website to impress your customers so they come back time and again?

Does your website respond correctly to different screen sizes?

You don’t have long to make a first impression when it comes to your website – with a click of a button a potential customer could convert to a customer or completely click off your site, never to return. If your website is poorly designed and developed then it is more like for the latter to happen. As a result they will go to a competitor’s website. Usually when someone comes across your website this is their first experience with your business. You want the user experience to be on point in order to get them to continue its use or to convert.

There is another major reason to have a mobile friendly website – three words – Google’s Algorithm update – AKA mobilegeddon. Back in April 2015 Google announced they will be updating their algorithms that would mean mobile friendly website will rank above non-responsive websites. In March 2016 Google made another announcement further cementing the importance of being mobile friendly! They would be rolling another mobile friendly update that will increase the effect of the ranking signal to help their users find even more pages that are relevant and mobile friendly.

As you can see there are a few reasons to be mobile friendly! If you are looking to have a mobile responsive website designed and developed then you have come to the right place. We offer mobile friendly designs as a standard and do not charge extra to do so. So give Your Online Presence a call and speak with one of our talented designers or developers. Call 01787 220 314 or email hello@youronlinepresence.co.uk